Lombard Finance - Case Study

Proving the marketing value of transactional mail for Lombard Finance. Lombard Finance is an Australian owned consumer finance company with a nationwide network of retail partners across home improvements, computers, furniture, electrical, white and brown goods and car accessories. In early 2007 Lombard introduced the Lombard Card offering all the benefits of a conventional line of credit to their customer base and continued this product development with the launch of the Lombard Visa Card in late 2007.
Document Type PDF File Size: 216.0 Kb